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Waipoua Forest with 'Footprints' Maori guide

Commercial Accommodation Monitor (CAM) - October 2017

Continued strong international growth coincided with a return to growth from the domestic market in October, after 3 months of decline in domestic nights over winter.  

International nights grew 17% for the month while domestic nights grew 7%.  International nights made up 40% of the total, a new high for October.  Combined guest nights grew by 10.8%, up 14,000 nights on October 2018 with Northland recording the 5th highest volume growth in the country.

For the year ended October 2018, Northland’s annual guest night growth rate is now at 4.8%, almost double the national average growth rate of 2.5%.  1.936 million guest nights were recorded in Northland for the October 2018 year.

View the Northland Accommodation Monitor - October 2017  |  Visit Statistics New Zealand

Guest Nights - October 2017
Guest Nights - October 2017

Northland tourism spend - October

Northland’s visitor spend grew by 5% in October 2017, behind the national average growth rate for the month of 11%.  Domestic spend in Northland grew by 7% and international spend grew by 15%.  The fastest growing international markets are the USA, Germany and Rest of Europe.

For the year ended October 2017, total visitor spend in Northland reached $1,108m, up 9% on the year to October 2016 and ahead of the national average annual growth rate of 7%.

Monthly Regional Tourism Estimates 2017

Click on the chart to launch MBIE's interactive graphics - then select Northland.
Click on the chart to launch MBIE's interactive graphics - then select Northland.

International Visitor Arrivals – Dec 2016 - Nov 2017

The interactive graphics in the MRTE pages allow users to dynamically filter the data based on region, Regional Tourism Organisation (RTO), country of origin, product grouping, and year of data depending on what page is used. Please phone Paul Davis (09 438 3651) if you need any help with interpretation.