The Responsible Tourism programme is a workshop series designed for the visitor industry to make changes within their businesses. The programme is based around the four well-being pillars of social, cultural, economic and environmental.

The following resources and templates are here to support operators through their journey towards more sustainable and climate friendly business practices.

Key considerations to remember along this journey:

  • Start small – little changes can have a big impact
  • Set goals and make a plan. Check and adjust your plan regularly
  • We don’t have to reinvent the wheel, we can build on existing tools
  • Collaboration will improve traction
  • And walk the talk!

If you would like to be part of our Responsible Tourism journey or would like more information, please email

Programme Overview and Results

To date this programme has been extremely successful with this video summarising outcomes so far. It was prepared for the Economic Development New Zealand Awards in November 2023, where the programme was a finalist in the "Best Practice for Inclusive Development and Wellbeing Outcomes" category.